Unpretentiously made in Singapore – we are a team of hacks and hackers, in prose and search, who have unlocked the relationship between SEO and PR.

Web

SEO AI

Unpretentiously made in Singapore – we are a team of hacks and hackers, in prose and search, who have unlocked the relationship between SEO and PR.

Web

SEO AI

About Fathom & Parse

A dynamic synergy between Search Marketing and Public Relations for businesses.

We all know the importance of being searchable in this digital age. But not everyone knows about the synergy between search and public relations.

At F&P, we have successfully concocted a synergistic formula between Search Engine Marketing and Public Relations. The end result is not just manifold but also impactful.

Why PR & Search?

Because you deserve it.

As the media landscape has grown to include digital media, connecting PR strategies with SEO creates a dynamic flow of optimised support and relevant content.

We craft specialised PR content to increase your website relevance and drive traffic using our SEO toolkit to create a powerful strategy to create waves and achieve objectives.

Super successful competitive cases.

149

Successful campaigns.

years of experience and wisdom

Our Methodology

Precision, relevancy, thoughtfully planned. A proven formula for winning in the digital landscape.

Seeding

We inject discovery intent for new products/services through good Public Relations. The stage of seed planting for the right intents.

Harvest

We harvest consideration intent through search, and encourage purchase intent through beguiling site design, revolutionary search strategies and enchanting Public Relations campaigns.

Yield

We yield the right crops, the right results. Each step is measurable and worthy of your ROAS.

What We are offering

Our main service is an end-to-end management of the consumer intent cycle: From publicity, to search and your brand’s digital destination. While we also handle each of these components in piecemeal, our greatest strength lies in creating value for you that is greater than the sum of these parts.